How to Create a Blog Plan with a Purpose
Running a blog page comes with many pleasures and the opportunity to express yourself. But it is important to ensure that your blogs are posted on time, have interesting topics, are engaging, and have a good SEO ranking. To ensure that these elements are all met, there is just one thing you can do: create […]
10 Ways to Optimise Your Google Business Profile Listing
Google Business Profile is a free tool that every business owner should make use of. When you optimise your My Business profile, it makes you more discoverable in Google search results. Also, an optimised profile ensures that your business comes across as trustworthy and reliable. There are many benefits of Google Business Profile for startups. […]
How Customer Reviews Can Help Your SEO
In today’s virtual landscape, customers rely on reviews more than ever before. Not only that, but they can help improve your Search Engine Optimisation (SEO) score. Understanding Google’s algorithm can help improve your bottom line and increase your rankings. Reviews, whether they are positive or negative, can be a real asset for your SEO strategy […]
7 Steps to Build your Personal Brand Business
Why is it crucial to have a personal branding plan in place before starting a business? Building a personal brand that supports your growth in your profession and life is important for your success. A strong personal brand can lead you to new possibilities and connections that can transform your life. You might have questions […]
The Benefits of Google My Business for Startups
A Google My Business Profile is a free profile on Google – not for you but for your business. It allows you to give people the information they need about your business – trading hours, special business days, your address, contact details, and your website. It gives your business the opportunity to be discovered through […]
5 Ways Video Content Can Help Your Startup
People love watching videos and can really get hooked on shows. Some even binge-watch 15 years worth of episodes of a single show in a matter of weeks. It is one of the reasons why YouTube, TikTok, Snapchat and many others dominate the media industry. At the moment, the number of subscribers to these platforms […]
How To Build Your Brand As A Start-up
Building a start-up brand is no easy task. You might have the best business idea in the world, but unless you consider and create a strong brand identity, it’s going to be more difficult to make it successful. “Think different” “Just do it” “I’m lovin’ it” Not only are these taglines instantly recognisable, but I […]
Turning Five Star Ratings into Ambassadors
Nothing beats promoting your own business. But when somebody else promotes your business through testimonials and recommendations it is that much sweeter! That’s because when it doesn’t come directly from you or your brand, it cannot be perceived as biased but rather as a true experience. Did you know that 88% of users rely on online […]